About Us

Humble Beginnings

We sought out the best ingredients and formulators and started with a single bag of vanilla shake!

Over 1 Million Products Sold

Fast forward to now, 310 has emerged as a category leader in the health, weight management and nutritional supplementation markets with over 50 employees.

Our Mission

Our passion is helping our customers improve their lives by providing proven solutions that fit their lifestyle. We want to help them develop the habits of eating clean, staying active and with the support of an engaged community, and start the journey to healthy living. We are driven by thousands of stories that our customers tell us of regaining their confidence and living their best life possible from using our products and benefiting from our massive family-like community of support.

  • Tim Sharif

  • Anne Kim

    VP of Finance
  • Hov Mkhitaryan

    Head of E-Commerce


We are the loudest bunch on the block, and as one of the fastest growing leaders in the health and nutrition industry, it's impossible to stay quiet! We move swiftly and collaboratively and discover new marketing techniques to skyrocket our brand ahead of the competition. We're known for breaking the rules and pushing boundaries in the e-commerce world, which landed us on Facebook's disrupter list! We are the big thinkers, who aren’t afraid to roll up our sleeves and get our hands dirty.

2018 Telly Award

Our Strawberry Orange Dream shake video won a Telly Award in 2018 for Use of Animation.